May 20 - 2025

AVI-SPL Wins SAMA Award for Best Co-Creation of Value in 2025

AVI-SPL

TAMPA, FL, U.S. – May 20, 2025  — AVI-SPL, the world’s leading digital enablement services provider, is proud to announce that it has been honored once again by the Strategic Account Management Association (SAMA) with the award for Best Co-Creation of Value in 2025. This prestigious recognition marks the seventh consecutive year that AVI-SPL has been celebrated for its excellence in strategic account management. 

The SAMA Excellence Awards annually recognize business-to-business companies that achieve unparalleled success in elevating relationships with key customers by solving their most critical business problems. This year’s award highlights AVI-SPL’s innovative approach to value co-creation, which has significantly enhanced client outcomes and demonstrated a commitment to delivering a world-class customer experience. 

Innovative Value Co-Creation

AVI-SPL’s award-winning project addressed the client’s need to migrate from a traditional event production model to a service-based procurement model. The goals included standardizing the global experience across all sites and establishing predictable budgets. AVI-SPL identified deeper opportunities to address larger inefficiencies within the client’s organization by integrating value from adjacent service segments. 

Through a holistic view of the client and understanding key internal drivers, AVI-SPL crafted a solution that increased value far beyond the initial ask. The project showcased how collaborative synergies could unlock hidden efficiencies and deliver measurable long-term value. AVI-SPL’s team played a crucial role in mentoring key stakeholders, helping them navigate internal challenges and achieve a successful global transformation. 

Commitment to Continuous Improvement

Brad Weintraub, Senior Vice President of the Global Strategic Accounts Program, stated, “We believe that applying the hero’s journey framework to our clients’ initiatives provides a structured and inspiring approach, helping them navigate challenges, achieve their goals, and ensure long-term success by seeing their efforts as part of a larger, transformative narrative.” 

About AVI-SPL

AVI-SPL is a digital enablement solutions provider that transforms how people and technology connect to elevate experiences, create new value, and enable organizations to thrive and grow. We are the largest provider of collaboration technology solutions, which include our award-winning managed services. AVI-SPL’s highly-trained team works hand in hand with organizations worldwide – including over 86% of Fortune 100 companies – to strategize, design, deploy, manage, and support AV and UC solutions that are simple to use, scalable, serviceable, and measurable to ensure business objectives are achieved. Visit AVISPL.com to learn more, or connect with AVI-SPL on Twitter and LinkedIn.

Media Contact

Eric Barie

Senior Vice President, Marketing | AVI-SPL