Jan 30, 2025
AVI-SPL Strengthens Executive Leadership to Drive Global Growth
View moreTAMPA, FL, U.S. – 3 February 2025 — AVI-SPL, the leading global provider of technology solutions that transform how people and technology connect, is proud to announce its new brand campaign, “Confidence and Curiosity.”
The brand campaign embodies AVI-SPL’s commitment to helping organizations ignite confidence in their unified communications and collaboration (UCC) technology strategies while inspiring curiosity to explore new possibilities. Through personalized guidance and innovative solutions, AVI-SPL empowers customers to connect, collaborate, and grow in a rapidly changing world.
Rooted in AVI-SPL’s mission to elevate experiences and create new value, “Confidence and Curiosity” emphasizes the symbiotic relationship between these two principles. Confidence in a reliable technology foundation inspires organizations to explore bold ideas, while curiosity about emerging possibilities drives innovation and growth. Together, they form a cycle of continuous improvement that positions businesses for long-term success.
“When confidence and curiosity meet, true transformation happens,” said John Zettel, CEO of AVI-SPL. “When our customers trust their technology to perform seamlessly, they gain the freedom to ask, ‘What’s next?’ This campaign celebrates these breakthroughs and the role we play in turning curiosity into actionable, measurable results.”
Dale Bottcher, AVI-SPL chief revenue officer (CRO), adds, “Our ‘Confidence and Curiosity’ campaign reflects the heart of what we do. Every question answered, every challenge overcome, and every step forward deepens customer confidence—not only in their technology selection but in their ability to make bold decisions and achieve extraordinary results. It’s a tribute to our customers’ bold vision and the trust they place in us to bring it to life.”
AVI-SPL will roll out the “Confidence and Curiosity” campaign with fresh messaging and a refreshed visual identity across multiple channels in 2025. A bold new brand design features a vibrant color palette with dynamic graphics that symbolize movement, adaptability, and progress. Immediate strategic brand activations include a new global website (avispl.com) and new trade show booth design to be featured at Integrated Systems Europe (ISE) February 4-7, 2025.
The “Confidence and Curiosity” campaign underscores AVI-SPL’s brand promise: to help organizations ignite confidence and curiosity, integrate a consistent global technology strategy, and inspire joy through simple, innovative, and personalized solutions. This promise comes to life through use cases and customer success stories of how AVI-SPL tailors UCC and experience technology solutions to spark innovation and drive measurable results across various industries.
For more information about AVI-SPL and the “Confidence and Curiosity” campaign, visit www.avispl.com.
About AVI-SPL
AVI-SPL is a digital enablement solutions provider that transforms how people and technology connect to elevate experiences, create new value, and enable organizations to thrive and grow. We are the largest provider of collaboration technology solutions, which include our award-winning managed services. AVI-SPL’s highly-trained team works hand in hand with organizations worldwide – including over 86% of Fortune 100 companies – to strategize, design, deploy, manage, and support AV and UC solutions that are simple to use, scalable, serviceable, and measurable to ensure business objectives are achieved. Visit AVISPL.com to learn more, or connect with AVI-SPL on Twitter and LinkedIn.
