Oct 24 - 2025

Meeting Room ROI

How to Go Beyond Traditional Meeting Room ROI Calculations

AVI-SPL

with AVI-SPL Symphony and Q-SYS

Today’s post is by guest author Laurie Berg.

AVI-SPL Vice President, Symphony Product Operations

Traditionally, organizations measured return on investment (ROI) by calculating the amount of time a meeting space was scheduled or calculating the cost of bringing globally dispersed people into a room together. Today, the latest software from Q-SYS and AVI-SPL lets you go beyond these outdated meeting room ROI methods.

We’ll talk about how these tools transform ROI measurement, but first, let’s look at where we’ve been. 

What We’ve Learned Over the Years

  • Knowing the time a room is scheduled is a single data point. 
  • People who connect over video may never have had that same meeting in person. Rather, participants would communicate over the phone or via email. 

While these insights provided valuable information, these calculations were used to rationalize video-enabling more rooms as opposed to optimizing the spaces. 

Next, what do we want to learn about our meeting spaces today?

Three Important Aspects of Optimizing Space 

  • Efficiency: Provide your employees working space when and where they need it. 
  • Informed decisions: Use data to invest in technology and peripherals your employees need, and/or repurpose unused spaces and turn them into used spaces
  • Sustainability goals: Lower your energy consumption, carbon footprint, and overall waste by knowing how and when your spaces are leveraged. 

Now, new tools help you focus on optimizing your collaboration technology investments, space utilization, and user experience. 

Technology to Go Beyond Traditional Meeting Room ROI Calculations 

Let’s review Q-SYS Reflect and AVI-SPL Symphony capabilities, and how they work together to create a complete ROI picture. 

Q-SYS Reflect is a comprehensive room management and analytics platform designed to give you visibility into how teams use meeting and collaboration spaces. It will soon include a Space Utilization feature to provide information on how and when spaces are used. Analytics include:

  • Room booking: Accesses data from such systems as Outlook and Google. 
  • Room occupancy: Correlates booking status with occupancy of the room via sensors. 
  • People count: Leverages existing cameras with people-counting capabilities. 
  • Partner technologies: Uses additional sensors to access people not in video view. 
  • System usage: Monitoring technology to know if it is being used or interacted with. 
  • Cost savings: Providing more intelligence about your investment and your estate. 

AVI-SPL Symphony is another technology that helps you meet your space optimization and meeting room ROI goals. At its core, Symphony is a User Collaboration Management Platform. It enables you to administer, monitor, control, and analyze your multi-vendor experiences and environments. It helps you provide the collaboration scenarios your users not only expect, but demand. 

The Symphony platform makes it easier for IT and AV teams to: 

  • Proactively monitor assets and receive alerts when there are trouble spots.  
  • Gain visibility across dispersed and mixed technology AV and UCC assets. 
  • Connect data across that dispersed deployment to derive actionable insights. 
  • Drive cost and IT support time efficiency.  

How Symphony and Q-SYS Reflect Work Together 

Meeting Room ROI Analysis

Through Symphony adapter development and Q-SYS Reflect APIs, Symphony pulls data from Q-SYS Reflect and presents it side-by-side with data from other technologies. This gives you the fullest view of your space, enhancing the traditional meeting room ROI analysis. 

Ready to learn more? Schedule a virtual Symphony test drive to see how it can transform how you calculate meeting room ROI. 

Learn more about AVI-SPL and Q-SYS.

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And don’t forget to tune into The Collaboration Space on your favorite podcast app.